Our strategy for international business? Networked deployment of four strong pillars. We make sure we're there and ready when businesses are ready to expand: in the most important industrial and growth regions of the world.
Guangzhou, Nairobi, Gandhinagar. These cities, like Shanghai, Bangkok and Moscow, are also important commercial centres that are among the first to be exposed to new industry trends. And they are particularly close to our heart. That's why we maintain a presence in these relevant growth markets with our Global Portfolios. Our goal is to nurture our international contacts, provide stimulus, create an effective global network and thereby strengthen the position of Messe Düsseldorf as a global platform on which to hold world leading trade fairs.
The fact that the international trade fair industry is blossoming in this way is due to its strong roots on the banks of the Rhine: wire & Tube, for example, is able to draw around 70,000 professional visitors from 130 countries and more than 2,600 exhibitors to Germany. And it's the meeting place for local heroes and global players, where important decisions about the future are made.