Overview: International
Routes are precursors of trade
10/30/2025
Billions are being invested worldwide in infrastructure projects designed to strengthen trade routes. But where are tomorrow’s truly relevant markets emerging? The answer lies along Messe Düsseldorf’s own Silk Road.
New Beginnings on the Gulf: Wired for the Future in the Middle East
08/21/2025
Green energy, gigantic construction projects, artificial intelligence: As the Arabian Gulf is reinventing itself, cables and wires are indispensable for many projects and innovations. The Austrian company Rosendahl Nextrom, which has long been present in the region with its solutions, is using the new platforms offered by Messe Düsseldorf to further boost its business there.
Between Delhi and Düsseldorf
08/12/2025
Indien ist die Volkswirtschaft, die weltweit am schnellsten wächst. Gesundheitswesen, IT, Energie, Immobilien, Fintech und andere Branchen boomen. Die kaufkräftige Mittelschicht wird immer größer, ein interessanter Markt auch für europäische Unternehmen. Zugleich fassen indische Firmen in Europa und auf dem Weltmarkt Fuß. Die Plattformen der Messe Düsseldorf sind in beide Richtungen ein Türöffner.
ProWein Goes Asia: Savoring Connections Worldwide
04/15/2025
Thank you, Düsseldorf; hello Tokyo and Hong Kong! Messe Düsseldorf’s trade shows unite the wine community in each of these metropolises. While ProWein in Düsseldorf draws together visitors from all corners of the globe, the Asian ProWine spinoffs serve as hotspots with a regional focus. Read on to learn how Asian winemakers and buyers leverage this global trade show portfolio to their advantage.
Strategic Bridgeheads: Worldwide Expansion – Done Right
12/03/2024
Our (economic) world has become quite complex, making it all the more important to occupy geographically strategic bridgeheads. Messe Düsseldorf has recently expanded its involvement in several countries, including Türkiye, Egypt, and Mexico. In his editorial, President & CEO Wolfram N. Diener emphasizes the advantages of these markets.
New Paths in Asia: Tomorrow's Markets, Today's Ambition
11/19/2024
For 20 years, before joining Messe Düsseldorf’s executive team, Wolfram N. Diener was a key player in shaping and growing the trade show business in Asia. In his editorial, the President & CEO takes a look at the Asian trade show market and explains why Messe Düsseldorf started its current growth initiative in Asia with a focus on trade shows for the healthcare sector.
Marius Berlemann: “Why We Need to Be Stronger in Asia for the Future.”
10/31/2024
Messe Düsseldorf is continuously expanding its strong market position in Asia. Marius Berlemann, Managing director for Operations of Messe Düsseldorf, presented our Asia strategy at MEDICAL FAIR ASIA 2024 in Singapore.
From Istanbul to Mexico City: How a Turkish company is on the rise in the global market
10/16/2024
Growth markets around the world are increasingly demanding metallurgy and foundry products. The rapid expansion of industry and infrastructure in emerging markets is creating great opportunities for the sector – and necessitates marketplaces around the globe. With "The Bright World of Metals", Messe Düsseldorf offers a wide range of trade fairs in this field.
Interview: MDNA – Building Bridges Between the U.S. and Germany
10/07/2024
Our subsidiary Messe Düsseldorf North America takes care of the trade fair business on the American continent. Managing Director Tom Mitchell and Executive Vice President Eva Rowe tell us in an interview what special role the company fulfills.
Wolfram N. Diener: „Internationalization is the path to future success!"
09/05/2024
Internationalization and global networking are crucial to successfully facing the challenges of our time. New markets are emerging, innovative technologies are changing industries and global developments are driving us all forward.