Internationalization and global networking are crucial to successfully facing the challenges of our time. New markets are emerging, innovative technologies are changing industries and global developments are driving us all forward. To remain a relevant partner for the industry in the future and to create comprehensive industry platforms, Messe Düsseldorf must also grow globally.
In our video series “Facing Tomorrow”, our President & CEO, Wolfram N. Diener, sheds light on precisely these challenges. The company can only sustainably strengthen and expand its global leadership in trade fairs across various industries by being active in future markets. This also secures Düsseldorf's status as an international trade fair center—for the benefit of the regional economy and far beyond. Global Player, Local Hero—analyzed by Wolfram N. Diener.