Messe Düsseldorf gives sports a home

Commitment on behalf of Team Germany and Team Germany Paralympics: Messe Düsseldorf contributes its expertise to the setup of the German House

Largest German House of all time at the Stade Jean-Bouin rugby stadium in Paris 2024

Partnership extended to Milano Cortina 2026 and Los Angeles 2028

Caption: Claudia Wagner from Deutsche Sport Marketing with Wolfram N. Diener and Erhard Wienkamp. Credits: Team Germany

The Olympic and Paralympic Games embody team spirit, top performance and peace among nations – values that are cherished by Messe Düsseldorf, as well. Since the Olympic Games in Sydney in 2000, the trade show organizer has been an important partner of Deutsche Sport Marketing (DSM) supporting the organization and setup of the German House. In 2010, this commitment was extended to include the Paralympic Games, and now the collaboration is set to continue for Milano Cortina 2026 and Los Angeles 2028. The German House at this year’s Olympic and Paralympic Games in Paris will be the largest ever.