Evian Gu (42) will become General Manager of Messe Düsseldorf in China as of August 1, 2024 and thus head the subsidiaries Messe Düsseldorf Shanghai and Messe Düsseldorf China. In this position she succeeds Marius Berlemann (38), who will take up his new position as Managing Director of Messe Düsseldorf GmbH on August 1, 2024. He will also continue to be Regional Head of “Messe Düsseldorf for Asia” (MDfA).
Düsseldorf/Shanghai, June 11, 2024. Evian Gu has been working for Messe Düsseldorf Shanghai for nine years. She joined the company from NürnbergMesse in 2015. At Messe Düsseldorf Shanghai she was initially responsible as Project Director and Senior Project Director for “All in Print China” and “swop” as well as for the China business of Düsseldorf's leading global trade fairs “drupa” and “K”. After a promotion in 2021, in her role as a Division Director, she was responsible for the trade fairs “All in Print China”, “swop”, “wire China”, “Tube China” and “Medical Fair China”, among others. Together with her team, she also supported the expansion of the China business of the trade fairs in Düsseldorf and achieved the highest Chinese exhibitor numbers to date at “drupa” 2024, “The Bright World of Metals” (GIFA, METEC, THERMPROCESS and NEWCAST) 2023, “interpack” 2023, “MEDICA” 2023 and “K” 2022.
Evian Gu is now taking over the responsibilities in her home city from Marius Berlemann, who is returning to Germany as the new Managing Director of Messe Düsseldorf GmbH. However, as Regional Head of “Messe Düsseldorf for Asia” (MDfA), the network of Messe Düsseldorf's Asian subsidiaries, he will remain responsible for Messe Düsseldorf's entire Asian business. Evian Gu: “I am very pleased about the trust and the new challenge as General Manager of Messe Düsseldorf in China. Together with my team, I will continue to work on strengthening and expanding our leading position. China is playing an increasingly important role for Messe Düsseldorf's international trade fair business, and I am convinced that we can continue to drive this momentum forward.”